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What to Expect
This NORTON blend features 40% Malbec, a red grape native to southwest France that became Argentina’s signature variety in Mendoza. It produces deeply pigmented wines with plummy character, appealing to U.S. consumers who are increasingly interested in this grape. The mix also includes 30% Merlot and 30% Cabernet Sauvignon. While the exact origin is unknown, this blend showcases a combination of soft-tannic Merlot and full-bodied Cabernet Sauvignon, offering a balanced and approachable red wine experience.
Original editorial summary © 2026 Encyclopedia of Wine. All rights reserved; may not be reproduced without permission. Registry facts are public TTB data; brand names and label artwork remain the property of their respective producers.
| TTB ID | 23167001000134 |
|---|---|
| Brand name | NORTON |
| Fanciful name | PRIVADA |
| Class / type | — |
| Origin / appellation | — |
| Grape varietals | MALBEC 40%, MERLOT 30%, CABERNET SAUVIGNON 30% |
| Approval date | Jul 3, 2023 |
| Status | APPROVED |
| Serial number | 230604 |
| Permit number | PR-I-767 |
| Producer name & address | BALLESTER HERMANOS, INC. WESTGATE IND. PK. RD #869 CATANO PR 00962 |
| TTB record | View on TTB COLA Online → |
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